SKT-Insung Consortium Selected for MKE U-Health Project of 3.38 Billion KRW

SKT-Insung Consortium Selected for MKE U-Health Project of 3.38 Billion KRW

“SKT-Insung Consortium Selected for MKE U-Health Project of 3.38 Billion KRW”

-The largest-scale U-Health project of 3.38 billion KRW
-Project locations are in Busan and Daegu, providing a new foothold in the areas
-Insung and SKT to form a long-term, strategic partnership in u-healthcare

July 6, 2006, SEOUL

SK Telecom (www.sktelecom.com) and Insung Information (www.insunginfo.co.kr) announced today that the consortium formed by the two companies has been selected for “U-Health 2006.” The project is led by MKE (Korea Ministry of Knowledge Economy) and NIA (National Information Society Agency), and sponsored by Busan and Daegu governments.
With the budget of 3.38 billion KRW, U-Health 2006 is the largest-scale of ubiquitous healthcare projects. The objectives of the project are to test and verify the ubiquitous healthcare service model, and to develop fully-commercialized services in the future.
U-Health 2006 consists of two sub-projects: “u-healthcare for the underprivileged” in Busan City, and “u-healthcare on wearable computers” in Daegu City. The duration of the development phase is approximately seven months, from mid-June to December, during which solutions and services will be developed, tested, and refined based on the commercialized business model.
The “u-healthcare for the underprivileged” is based on a network of wired and wireless medical devices, including PDAs, mobile phones, and the internet. Patients use these devices to take vital health measures including, blood pressure, glucose level, pulse, and body fat, and the measurement data is sent in real-time to a healthcare provider (local healthcare center, clinic, or hospital). This system allows patients a ubiquitous, or “anywhere, anytime” access to healthcare services such as self-diagnosis, remote monitoring, consultations, and emergency responses.
The participants will be selected from residents at assisted-living facilities and senior citizens living in remote areas with limited access to healthcare facilities. As the result of this project, these patients, who would otherwise have had to travel a long distance for a doctor’s visit, will have an “attending physician at home,” with a 24/7 real-time access to a customized, high-quality healthcare through the network of clinics and hospitals participating in the project.
On the other hand, the “u-healthcare on wearable computers” is based on wearable computers, or Bio Shirts, capable of recognizing physiological signs including ECG, blood pressure, and plus. Participating patients wears Bio Shirts, which automatically transmits data to a healthcare provider for continuous monitoring. An immediate response is provided in emergencies.
Busan and Daegu, the participating cities in U-Health 2006, expect this project will help build a foundation for a cost-efficient, high-quality healthcare system that benefits all citizens. Successful implementation of a ubiquitous healthcare system will lead to control and prevention of chronic diseases, low-cost healthcare for the underprivileged, and overall improvement in the healthcare quality.
Selected as a solution provider for U-Health 2006, Insung Information expects the project will be an important opportunity to showcase the company’s u-healthcare technology, leading to a new business potential in the next generation market. Busan is especially an important market to Insung, since the company is currently working on a joint project with KNN (Busan Broadcasting Company). With the start of MKE project, Insung will be able to expand business in both private and public sectors.
On the other hand, SK Telecom will be the first telecommunications provider to participate in a large-scale u-healthcare project. The company expects U-Health 2006 will provide a jump-start for its entry to the market.
In April, Insung Information and SK Telecom signed an MOU and agreed to develop a new u-healthcare business model. The two companies will jointly develop and market u-healthcare services on home network and mobile platforms, and also continue as a consortium to join efforts in participating in various government projects and standardization programs.
Mr. Jong-Yoon Won, CEO of Insung Information, comments that “MKE selecting Insung as the solution provider for U-Health 2006 is the industry’s recognition for the company’s u-healthcare technology.” He also expects that “the project lead to more opportunities in the future, especially with U-City projects.”
Mr. Ju-Sik Lee, COO at SK Telecom Convergence Business Team, states that “for SK Telecom, U-Health 2006 is a stepping stone to the new market. This project will open a door to a new business dimension based on the convergence of mobile communications network and u-healthcare services. U-healthcare will be one of the focus areas for SK Telecom in the future.”