Korea’s healthcare industry is going to take its first step in New Zealand. On May 24, the Korea Information Technology Service Association (ITSA) headed by CEO Jung Chung-kil, who is also CEO of SK C&C, and the Korea Trade-Investment Promotion Corporation (KOTRA) announced that they are going to dispatch a market development team to New Zealand’s convergence medical IT sector from May 25 to 28. The market development team consists of 15 companies and institutes, including medical IT solution firms and businesses, which participate in the IT-based technology commercialization campaign led by the Ministry of Knowledge Economy (MKE) and the Electronics and Telecommunications Research Institute (ETRI). The team is planning to consecutively hold one-on-one export business meetings and the export conference in New Zealand. In addition, the ITSA is expected to promote tangible exchanges by signing a work agreement on healthcare business and joint research with a New Zealand’s medical service technology holdings company Uniservice. “The visit of healthcare-related Korean companies to New Zealand will generate a cooperative model with New Zealand firms as well as give an opportunity to increase the export of a medical IT convergence business model,” said an ITSA official, displaying high expectations.